Privacy Policy for Wags Go
Last updated: February 23, 2026
At Wags Go, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website [www.wagsgo.com] (or whatever your domain is), make a purchase, sign up for our newsletter, or otherwise interact with our services (collectively, the "Services").
By using our Services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use our site.
1. Information We Collect
We collect the following types of information:
Personal Information You Provide Directly:
- Name, email address, shipping/billing address, phone number (when you create an account, place an order, sign up for newsletters, contact us, or enter giveaways/contests).
- Payment information (handled securely by Shopify Payments or our payment processors; we do not store full card details).
- Any other details you voluntarily provide (e.g., pet preferences, feedback, or survey responses).
Automatically Collected Information:
- Device and usage data: IP address, browser type, operating system, pages viewed, time spent on site, referring/exit pages, and clickstream data.
- Cookies and similar technologies: We use cookies, pixels, and tracking tools for analytics (e.g., Google Analytics), site functionality, personalized ads (if enabled), and marketing (e.g., Facebook Pixel or Klaviyo for email).
- Location data: Approximate location from IP address (for shipping estimates or regional offers).
Information from Third Parties:
- From Shopify and payment processors (order confirmation, fraud checks).
- From shipping carriers (tracking updates).
- From social media or marketing partners (if you interact with our ads or log in via social accounts).
2. How We Use Your Information
We use your information to:
- Process and fulfill orders, including shipping pet products to you.
- Communicate with you about orders, promotions, updates, or customer service.
- Send marketing emails/newsletters (you can unsubscribe anytime via the link in emails).
- Improve our website, products, and services (analytics and personalization).
- Prevent fraud, enforce our terms, and comply with legal obligations.
- Display targeted ads (e.g., retargeting on social media or Google).
3. Sharing Your Information
We do not sell your personal information. We may share it with:
- Shopify (our platform provider) and their subprocessors.
- Payment processors (e.g., Stripe, PayPal, Shopify Payments) for transactions.
- Shipping partners (e.g., USPS, UPS, FedEx) for delivery.
- Marketing/email tools (e.g., Klaviyo, Mailchimp) for communications.
- Analytics/advertising partners (e.g., Google, Meta) in aggregated or de-identified form.
- Legal authorities if required by law, subpoena, or to protect rights/safety.
4. Cookies and Tracking Technologies
Our site uses cookies for essential functions, performance, and marketing. You can manage preferences via our cookie banner (if enabled) or browser settings. For more details, see our Cookie Policy (if separate) or Shopify's privacy settings.
5. Data Security
We implement reasonable security measures (via Shopify's secure infrastructure) to protect your data from unauthorized access, loss, or misuse. However, no online transmission is 100% secure.
6. Your Rights and Choices
Depending on your location, you may have rights to:
- Access, correct, or delete your personal information.
- Opt out of marketing emails (unsubscribe link) or targeted ads.
- Request data portability or object to processing (e.g., under GDPR/CCPA).
To exercise rights, contact us at wagsgodaniel@gmail.com We respond within required timeframes (e.g., 30–45 days).
For CCPA/CPRA (California residents): We do not "sell" personal info as defined by law, but you can opt out of any sharing via Do Not Sell My Personal Information link (add to footer if needed).
7. Children's Privacy
Our Services are not directed to children under 13 (or 16 in some regions). We do not knowingly collect data from children. If we learn we have, we delete it.
8. International Transfers
If you're outside the US (Wags Go is based in Maryland, US), your data may transfer to and be processed in the US or other countries. We rely on Shopify's safeguards for transfers.
9. Changes to This Policy
We may update this policy. Changes will be posted here with an updated "Last updated" date. Continued use means acceptance.
10. Contact Us
For questions about this Privacy Policy or your data, contact: wagsgodaniel@gmail.com
Thank you for trusting Wags Go with your information — we’re here to make tails wag!